GUESS WHAT?!

yes my friends, the deadline has been moved-collective sigh of relief to make last minute edits and tweaks!
enjoy!

Great article

Facebook Seeps Onto Other Wesbites

Kiva is looking for interns!

Contact Tamara if you're interested. Also send a resume and portfolio link to the email address in the posting below.
TamaraKhan@kiva.org

Advertising Design Intern

Reports to: Marketing Manager
Location: San Francisco Mission District
Job Type: Internship

The Company...
Called the "hottest non-profit on the planet" by FORTUNE magazine and a Top 50 Website by TIME, Kiva (www.kiva.org) is the world's first person-to-person lending marketplace for the poor. In just 4 years, Kiva has raised $100+ million for 300,000+ entrepreneurs in 50+ countries. Kiva combines the culture and approach of an internet start-up with an intense focus on alleviating global poverty. Kiva is poised to take its initial success to a whole new level - targeting $1 billion in loans by 2015 and expansion into new areas (e.g. student loans, climate change, etc). Headquartered in San Francisco, Kiva's team has 50 employees and 500+ volunteers.

Job Description
Kiva is currently seeking an Advertising Design Intern to produce advertising design assets for www.Kiva.org.

Job Responsibilities

The Advertising Design Intern will work closely and collaboratively with the Marketing Manager & Community Director to create beautiful and representative ad campaigns for Kiva.org.

You will gather requirements from a variety of stakeholders, define design problems & opportunities, collect insights & inspiration from print & the web, and work collaboratively with the team to produce design strategies that meet the needs of the Kiva community. Once your strategy is approved, you will prototype designs, gather feedback to refine your designs, and be responsible for producing ad assets.

Kiva is a fantastic cause and a powerful brand, your designs will bring excitement and attention to Kiva with meaningful and moving advertising strategies and creative.

Skills / Qualifications:

• Excellent visual communication skills
• Interest and Knowledge of marketing strategy, particularly in Social Media
• Ability to receive and respond constructively to feedback
• Proficiency with Photoshop, Flash, and Illustrator

Applications:

• Interested parties should submit a portfolio, resume, and cover letter to jobs@kiva.org. Include in the subject line: Advertising Design Intern.

Web Interaction Design Intern

Reports to: Product Manager
Location: San Francisco Mission District
Job Type: Internship

The Company...
Called the "hottest non-profit on the planet" by FORTUNE magazine and a Top 50 Website by TIME, Kiva (www.kiva.org) is the world's first person-to-person lending marketplace for the poor. In just 4 years, Kiva has raised $100+ million for 300,000+ entrepreneurs in 50+ countries. Kiva combines the culture and approach of an internet start-up with an intense focus on alleviating global poverty. Kiva is poised to take its initial success to a whole new level - targeting $1 billion in loans by 2015 and expansion into new areas (e.g. student loans, climate change, etc). Headquartered in San Francisco, Kiva's team has 50 employees and 500+ volunteers.

Job Description
Kiva is currently seeking an Interaction Design Intern to produce web design assets for www.Kiva.org.

Job Responsibilities

The Interaction Design Intern will work closely and collaboratively with the Product Manager to create visual experiences that are beautiful, usable, and representative of Kiva’s mission and brand.

You will gather requirements from a variety of stakeholders, define design problems & opportunities, collect insights & inspiration from print & the web, and work collaboratively with the team to produce design strategies that meet the needs of the Kiva community. Once your strategy is approved, you will prototype designs, gather feedback to refine your designs, and be responsible for producing final site assets.

Kiva is a complex data driven product with a wide variety of stakeholders and needs, your designs will balance and embrace that diversity with simple, elegant, and fun to use solutions.

Skills / Qualifications:

• Excellent visual communication skills
• Information Architecture & Visual UI Development knowledge
• Interest in usability
• Ability to receive and respond constructively to feedback
• Proficiency with Photoshop, Flash, and Illustrator

Applications:

• Interested parties should submit a portfolio, resume, and cover letter to jobs@kiva.org. Include in the subject line: Interaction Design Intern.

ROKKAN is hiring!

Here is the Job Description. and check out our website! http://rokkan.com

Flash Animator

Rokkan is looking for full-time and contract Flash animators ranging from junior to mid-level positions to work in our San Francisco office. Candidates should be comfortable versed in Actionscript 2.0 and 3.0 and show a strong talent for motion, audio and animation. Flash animator will work on a wide range of projects creating animated sequences, UI interaction, intro sequences, ad units and more.

Requirements:

2+ years of Flash animation
Proficient with Photoshop and Illustrator
Portfolio of animation projects ranging from ad unit executions, preloaders to site intro animations
Strong audio and sound effects experience
Knowledge of HTML, CSS and Javascript
Well versed in Flash video technologies
Additional technologies a plus (SVN, Flex, AIR, PHP, .Net, etc., various mobile phone apps helpful)
ROKKAN is a full service digital agency wit offices in New York and San Francisco. We work with some of the most distinguished brands in the world launching cross-platform solutions for web, e-commerce, social media and online campaigns. We are a team of planners, producers, information architects, analysts, creatives and technologists dedicated to our clients' success.

email me if you have questions sandrawhyhong@gmail.com

Gnomes love Chat Roulette

i wonder how many c•••s one would have to go through till you found this:
traveliocity uses chatroulette

Future Lions: AAU Student entry from 2009

Hi all,

Below is an entry that one of my ad students submitted to Future Lions last year. It might be a good example of a demo. -Jon

http://www.youtube.com/watch?v=yFoFC5yk4jA

Odor Blocker

Dude, it's Terry Crews!
SO GOOD.
Watch them all.







You know you want to watch them again, so do it.

History of Advertising, yay!

Cool article on the history of marketing and advertising from Ad Age
CHECK IT OUT SUCKAS

v-jay jay

hey guys
so this site dropped in the past week. It was done out of Organic, New York...the subject matter is a little socially taboo, but if you can disarm the charged subject matter and look at how the campaign was designed to kill the stigma associated with periods it's actually pretty slick.



CLICK HERE

D&G

David & Goliath is definitely doing some of my favorite main stream advertising with there Kia Sorrento "Joy Ride" campaign. The attention to detail is why I think I love it even more; the tattoo being sewn on the sock monkey, the robot doing the robot dance...Genius.They also did the whole Bacardi & cola Miami Vice campaign.

But what originally put me onto these guys was the viral video they did to launch the Zoo York "roaches campaign" Alot of people don't know why and were this whole roaches concept Zoo York is doing came from, they also got in trouble for doing it
it was totally worth it.



-Jimmy

Future Lions 2010

The site finally went live. The brief has a slightly different wording from last years. It’s now “couldn’t be conceived five years ago” instead of “way that was not possible five years ago”. Something to think about at least.

http://awards.akqa.com/futurelions/index.htm

2009
Advertise a product from a global brand in a way that was not possible five years ago—to an audience you choose. Think about what’s around now that wasn’t around then. As technology is constantly changing, this is your chance to come up with the next big thing. Invent a new medium. Use something traditional in a way no one’s thought of before.

2010
Advertise a product from a global brand in a way that couldn’t be conceived five years ago, to an audience of your choice. This is an opportunity to shatter conventional thinking and leave us with tingly chills down our spines.

-Amir

Fun with Advertising

I like anything that's vintage. It's funny. Sometimes when I feel blocked I look at old ads and packaging. Mostly I laugh. And you should too-
Enjoy!

CLICK HERE

Tim & Taiyo

hm

Kiva.org: Code Feedback

Hey guys,

Here's some feedback from Kiva's front end guy, Jeremy. Overall you all did a phenomenal job of coding your prototypes. Looks like you impressed the hell out of them. Nice work.
-Jon & Johanna

---------

From Jeremy:

Overall the submissions were coded very nicely. Segmentation between
Javascript, CSS and HTML made the readability of code easy. Logical
layout of code blocks was done very well. No style tags (a no-no in
web design) were used on any of the sites which was good thing to see.

There were a few things that stood out that one should keep in mind
when designing a site. Below is a little more detailed feedback from
a code perspective.

1) http://oswald.se/sites/kiva/
Pros:
- Use of floated columns.
- Readability was facilitate through logical blocks of coding as well
as html commenting.
- No style markup used in html
Cons:
-
tags were used for layout, and their effect can vary across
different browsers. CSS markup can ensure a consistent layout and
experience cross-browser.
- Code indenting was inconsistent
- Does CSS need to be in 4 separate files? Server performance can
increase if combined into one large file
- Javascript files were being referenced at their original location
(on the interweb) and not copied to the server. If that location goes
down unpredicted behavior can occur. Copying to your server can
maintain availability.
- Old code that was commented out remained in the source.

2) http://kiva.christopherhein.com/
Pros:
- IE dependent stylesheets, cross-browser compatibility, easy
maintenance of specific browser issues
- All assets were copied locally
- No style tags, no
tags.
- clearly defined styles
Cons:
- indenting - too much whitespace for tabs
- could combine css and javascript files into one file for each,
increasing performance
- absolute paths for assets, referencing the full path to the asset
can help maintain a good file structure and allow you to easy find and
change locations of assets.

3) http://newmedia.academyart.edu/~02294028/kiva/
Pros:
- logical css layout follows html markup in sequence, i.e. navigation
is first in HTML and first in CSS
- no style tags
- great segmentation of javascript, css, and html markup

Cons:
- utility nav seems to be missing some padding (server issue? seeing
some other assets that might be missing)
- There were a number of Javascript files referenced, they could be
combined into one file to reduce the overhead of separate calls to the
server.
- Javascript files were being referenced at their original location
and not copied to the server, If that location goes down unpredicted
behavior can occur. Copying to your server can increase availability.
- Close comments at ends of logical blocks in the HTML markup, open
comments could be useful too

Jeremy

If this was a Future Lions submission, it would most likely win.

This is the kind of thinking AKQA is looking for. This example utilizes two technologies, that when used together, makes for an innovative and engaging big idea. -Jon

YOU WILL OWN THE 2010 FUTURE LIONS.

2009 Future Lions Winners

Fortum Active from Berghs School of Communication in Sweden


Element from Westerdals School of Communication


Ikea Augmented Reality from Academy of Fine Arts
IKEA_AR

Starbucks from the School of Visual Arts
Star Bucks

TEAM 2 KIVA FINAL

Kiva Final Presentation Team_2

Team 1

KivaPrj_4

bonjour new media students

Hey guys

I'm doing a microsite for my interactive class project, and need someone who can code and make everything amazing. It's still in the early stages but I was wondering if anyone would be interested in working on this. Let me know if you are and I can give you more specific details.

Thanks,
Taiyo

How to build hype 101?

The ARG marketing shenanigans are heating up for Tron Legacy. A few weeks back, fans who signed up at FlynnLives.com started receiving little 3-D models in the mail of the character Bit, which followed Jeff Bridges around in the original Tron and changed shape to say yes or no, its only form of communication. The package also pointed to a site where a bit clock was counting down. So, we waited. Then, on Feb. 24, the countdown ended, and fans were asked to drop by select arcades in 25 cities, find the person wearing a "Flynn Lives" T-shirt, and tell them a secret password in return for a code that activated their city over at FlynnLives.com. Cities quickly came online, unlocking images of Tron Legacy and ultimately, dates for a special screening of a two-minute clip. Here's a full account by a Parisian operative. All this was put together by 42 Entertainment, whose name has already become synonymous with ARG. Since the movie is set to open in December, I'm sure they have lots more Tron-sense awaiting loyal fans, like the lightcycle reveal at the 2009 Comic-Con that caused all the hard-core Tron-sters to squee. But considering that some operatives solved this first puzzle just minutes after the drop, they'd better make the next one a lot harder.

—Posted by Rebecca Cullers

Pedigree Ad

I'm loving this Pedigree Ad right here.

Wow, very differen.

I like the idea especially how it gets the rest of the audience into the action along with the caller.

kiva2

Team 1

Team 1 Week 5

WHO LIKES ICE CREAM

ok, this site combines some of my favorite things:
Disco, old school photography (i'm a medium format and holgaroid freak!), facebook/social network connectivity, gay jokes, and photo manipulations!
and the best part about it, is that it's for a crazy named ice cream bar!

hope you enjoy it as much as i did!!!

GOLDEN GAY TIME

Think outside the video box.

Check out this cool vimeo takeover for Tostitos Salsa. -Jon

http://www.vimeo.com/9194146

Volvo

Not sure if anyone has already seen this. It's a pretty cool use of new technology and outdoor space. I'm not sure how effective this was, but it definitely looks awesome.

How Kiva works.

Here's a little "How Kiva Works" illustration a lender made that I thought was worth sharing. -Tamara

Food For thought

Hey Guys
Lots of cool stuff last night!!!
Anywho, I ran across a couple neat things today, figured I'd share!
Enjoy

Mike


Witness the power of Facebook


Cool Online Book

Team 1

http://www.scribd.com/full/27358374?access_key=key-1ujopg38cnmh1mtcvx1n

Team 1

Kiva Week 2 - Team 2

Kiva Presentation Group 2

Adidas Basketball You Tube Interaction

Interactive You Tube Window showcasing Dwight Howard's newest line of shoes. Naturally, Adidas shows you how the shoes make Dwight faster, stronger, and lighter. I'm really attracted to this style of advertising, not only because it's interactive, but because of how company's are starting to move towards low consequence methods of showing their brands, products and services. Adidas is also fully advocating their facebook as the main go-to page on their commercials to connect with their "fans." This is a great innovation to an already buzzing channel of communication and we can only expect more to come from companies like Adidas to further connect with their consumers using the methods of communication they love most.

Unfortunately it's not embeddable by HTML, but check it out here!

Kiva Web Mockups

Kiva Web Mock-ups (Team 3)

kivawebmockup

Recognizr: An Augmented Identity App

RE-BLOGGED FROM: GOOD Blog > Andrew Price

There's been lots of talk about augmented reality. In this video (after the jump) see what the beginnings of augmented identity might look like. This app, Recognizr, can learn to recognize people's faces and link them to their social networking identities.




This is a prototype, but I think it's clear that advances in computer vision are going to really transform technology in the near future. Pretty soon, our phones will be able to recognize anything (and any external camera will be able to recognize us).

Original Post

contrary to polular belief, Nokia is pretty awesome

remember Nokia?

I do. It was my first cell phone and i was bad-ass cause i went to the Valley Fair Mall in San Jose, CA and had it transformed into an all white plastic monstrosity that i used primarily to play snake.
well, Nokia, at least for me, has lost it's significance as a phone manufacturer. I've had nothing but Palm's since my first white plastic brick, and i am totally iphone aspirational (did you hear me now Verizon Wireless?!)
anyways, i digress....
I had a meeting at work monday and my GCD showed our team this video:

The World's Biggest Signpost from adghost on Vimeo.

How awesome is that? When a campaign becomes an experience? It's something you can interact with, it's extroverted and social, heavily visual and a platform for people to talk to and about. But the flip side...what is the impact POST the "giant arrow"...an IA here asked the same question, and for me, it brought up a lot of valid questions. Loudest is indeed, what DOES happen after a flash in the pan? We're left with second hand accounts, a video and a dead website. So how do you mix something so innovative into something that has legs to stand on and space to grow? How do you change the game, create something beautiful AND meet the marketing brief requirements (and satisfy not only the client, but the targets as well)? How to create something award show worthy but actually has relevance and longevity in the marketplace?
enough rainy day ramblings, i have a date with a meatball sandwich-
see you all later
Mike

In responce...

to W+K Dodge Charger Super Bowl spot by ?, but apparently there have been a few of these.

Parked hearse serves up gravest advertising

Undertakers in Schaerding, Austria, have caused a fuss by parking a hearse at a notorious accident spot and posting an ad on the vehicle's side that reads: "We're always ready for you." In poor taste? Oh, sure. A town rep goes a step further, calling it "macabre and pitiless." And he's right. But wait until he sees the company's next project: a calendar with scantily clad women standing next to coffins. The undertakers promise "a high-value, aesthetic presentation," but we're expecting a train wreck of G. Gordon Liddy-esque proportions.

—Posted by David Kiefaber on AdFreak

Little more Old Spicey Spice

Look at the screen, look away, now back at the screen. Speaking of green screen. Where are you? Your on the internet, with a blog update that's a blatant copy of an Old Spice spot. What's on your computer, I have it. It's a post of a video I found today. The post is now diamonds. With advertising, anything is possible and hopefully this video will inspire you the same way it did me, to make advertising fun.



I'm on a horse.

It's Two Things

Thanks for sharing some Old Spice work, Jordan. Wieden + Kennedy in Portland has been doing some amazing work for Old Spice online and off. Below is one of is one of my favorites executed in both print and TV. Both shot using a green screen. -Jon

Showcase Of Modern Navigation Design Trends

From Tamara:

http://www.smashingmagazine.com/2010/01/04/showcase-of-modern-navigation-design-trends/

A look into the past -- Khaki Swing

On March 31st, 1999 The Matrix was released and popularized the use of a visual effect known as "bullet time". Well if you want to see a precursor to “Bullet Time”, The Gap had a series of televised ads for their newly released khakis known as 'Khaki Swing' in 1998. Not only did they allows the viewer to explore a moment progressing in slow-motion as the camera appears to orbit around the scene at normal speed but helped revive swing music in the late 90's.

I think it's awesome to see some technology that hadn't been as popular at that time, juxtaposed with music from the 50's and 60's and have the end result become so successful. As we look ahead towards Future Lions, I can only imagine how cool it would be to be the ones who use a new technology before it's popularity. How can we use the latest and greatest to our advantage and kick start a whole new craze?

We are all familiar with the Old Spice T.V. spots I hope, "the tickets are now diamonds." this was another avenue of that campaign that I found quite entertaining. Now it only took me a few minutes, but this article highlights the flip side to the equation we are forced to solve every time we're handed an assignment.

Fun takes time over at Old Spice's microsite

The Web is awash in time-wasting activities. That makes it hard for brands to stand out with check-the-integrated-box microsites. Lots of brands seem to miss the essential component of the most popular silly online apps: They're simple. Wieden + Kennedy rolled out a Valentine's Day microsite for Old Spice for people to send Someecards-lite ironic declarations of devotion to their significant others. (Sample: "I'll love you until the end of time, at which point I'm not sure what technically happens.") Fun! The problem is, sending this to someone is excruciating. First, the site is age-gated, requiring users to fill in their date of birth and state of residence. To send a greeting, you need to enter your e-mail address and then wait to get a verification link to be sent to you. Fifteen minutes after starting the process, I'm still waiting for that link. Who has that kind of time for Old Spice? It's particularly disappointing considering how well-done the recent Old Spice TV spots are. Ad agencies that tout their ability to make culture have to understand digital culture better to know that these kind of clunky executions won't cut it. The good news for Wieden is, it recently hired Poke co-founder Iain Tait, proponent of the KISS ("Keep it simple, stupid") style of digital work.

—Posted by Brian Morrissey

MYSTERIOUS CORDUROY - LEVI'S

So, Levi's is promoting their "opening ceremony" of cords on 2/20/10. In the last couple of weeks, I've been seeing lots of random things being covered by corduroy, from dozens of bicycles, signs, sign posts, etc. mainly all in the Mission. Yesterday when I was walking home from the fabric store, I saw an entire wall covered with multi-colored sheets of corduroy advertising Levi's cords. Of course, my boyfriend and I tore the last three down.

This was a great and bizarre campaign, because I remember overhearing people talk about these randomly wrapped-in-corduroy objects that I shrugged off as just another San Francisco being bored and trying to "express themselves"

Anyways, I thought it was pretty funny that people finally figured it out.

Here is a link:

http://missionmission.wordpress.com/2010/02/17/corduroy-corner/

Team 1

http://www.scribd.com/doc/26966715

Kiva Work-Round 1

Just kidding, you should check out the post above this one

Team Two - Kiva presentation

Group Two - Kiva Presentation

My Portfolio

Hey Guys
here's a some work i have online-
thanks and see you all in a bit

My carbonmade

ps: ever since I saw Betty White get tackled at the Super Bowl, I've been a fan of the new Snickers spots:

some of my portfolio

about a year old, haven't uploaded very much new stuff.

check it out, I want to see my Google Analytics peak!

jmacha.carbonmade.com

You, Too, Can Soon Be Like Tom Cruise in ‘Minority Report’

The New York Times
By JENNIFER 8. LEE

John Underkoffler, who helped create the gesture-based computer interface imagined in the film “Minority Report,” has brought that technology to real life. He gave a demonstration at the TED Conference in Long Beach, Calif., on Friday.

Hollywood imitates life. And sometimes life imitates Hollywood.

John Underkoffler, who led the team that came up with the interface that Tom Cruise’s character used in the 2002 movie “Minority Report,” co-founded a company, Oblong Industries, to make the gesture-activated interface a reality.

Using special gloves, Mr. Underkoffler demonstrated the interface — called the g-speak Spatial Operating Environment — on Friday at the annual TED conference in Long Beach, Calif., a series of lectures by experts across a variety of technologies.

He pushed, pulled and twisted vast troves of photos and forms that were on a screen in front of him, compressing and stretching as he went. He zoomed in, zoomed out and rotated the images using six degrees of control. In one part of the demonstration, he reached into a series of movies, plucked out a single character from each and placed them onto a “table” together where they continued to move. (Oblong has released its own demonstration video).

In this conception of computing, the input and the output occupy the same space — unlike a conventional computer, in which the mouse and computer keyboard are separate from the screen, where the changes appear. Even the Nintendo Wii game console, which responds to gesture and motions, often projects that motion onto an on-screen figure.

Mr. Underkoffler said this gesture technology was already being used in Fortune 50 companies, government agencies and universities, and he predicted that it would soon be available for consumers. “I think in five years’ time, when you buy a computer, you’ll get this,” he said.

In fact, consumers will get the first taste of gesture-based interfaces later this year. As The Times reported last month, Microsoft, Hitachi and PC makers are on the brink of rolling out game consoles, televisions and computers that use gestures to control the machines.

Gesture-based interfaces are among the most significant advances in computer interface design since the mid-1980s, and they are part of a trend of accelerating advances in how humans interact with computers.

Oblong officially came out of stealth mode in November 2008, but Mr. Underkoffler said the TED demonstration was the public “coming out” of the company’s technology. Oblong, which is based in Los Angeles, now has around 25 employees.

The old model of “one human, one machine, one mouse, one screen” is passe, said Mr. Underkoffler, who spent 15 years at the MIT Media Lab before co-founding Oblong.

Mr. Underkoffler was working at the MIT Media Lab when Alex McDowell, the production director for “Minority Report,” visited in search for ideas for a fictional world set five decades into the future. Mr. Underkoffler was hired to be a science consultant for the film, with a particular emphasis on a computer interface that would be used in some key scenes.

In developing the vocabulary of motions and gestures for the actors, he deepened his understanding of how humans interacted with the technology. In filming, the actors were mostly miming and the images of projected data were added later, making the entire situation seem real.

The experience sharpened Mr. Underkoffler’s desire to make the technology into something commercially viable.

Sprint: Plug into Now

Lately Sprint has had some very interesting, fun and creative advertising. With updates to their 'now' network, 3G and 4G connectivity and tons of new amazing phones, they've released tons of sexy motion adverts and interactive microsites.

Plug into Now- http://now.sprint.com/
This version of their 'now' sites leans towards the speed of thier network and offers tons of customizable widgets all illustrating things that are happening now. With just a little time spent on here you'l find tons of interesting and even useless stuff happening now -- things like amount of 911 calls being made, dog daycare webcams, babies being born, you name it! You can even add yourself into the network of widgets. Such a great and creative way of illustrating what's happening NOW.

http://now.sprint.com/nownetwork/ - Focusing on their mobile network

http://now.sprint.com/android/ - With the release of Android on Sprint

and the list goes on and on...

Netflix Queues on Google Maps

Looks like the Bay doesn't have a temple for Indiana Jones. Very cool use of Google Map's API. -Jon



http://www.nytimes.com/interactive/2010/01/10/nyregion/20100110-netflix-map.html?ref=technology

Sprint's 3d motion adverts

These adverts are everywhere and you guys are probably sick of them by now, but man... you can't deny that the art direction in these videos are unfuckinbelievably good. Everything from the composition, color scheme to the motion is on top of it. And it's probably the closest thing to design when it comes to commercials.

Portfolio

http://oswald.se

Kiva Collaboration PDF presentation

Here's GROUP THREE'S presentation.

Chris Vilchez

William Chu

Sandra Hong

Patrick Gulpo

Jordan Goldschmidt

Tim Labrie

Click Here

Creative advertising that makes you look twice

Creative advertising that makes you look twice

Advertisements usually have a negative connotation associated with them and because of this most people don't like taking the time look at and even read advertisements. The good news is, not all advertisements are bad and some companies have taken the time to design some very clever advertising campaigns.

http://www.pronetadvertising.com/articles/creative-advertising-that-makes-you-look-twice.html

Portfolio

Here's my old portfolio. I am currently working on the new and improved one.

http://www.scribd.com/doc/26918714/Rodel-Borja-Portfolio

Stuff

Campaigns I worked on for Campaign Design last semester.

http://www.scribd.com/doc/26917371?secret_password=1kn4zyupl9jm9nib5xir

Portfolio: Selected Work

Hahah...Everyone has said I need to redo this or put my new stuff. Ditto, I have some new stuff thats either at press or needs to been shot in the studio to thow in. But here are some selected works.

www.jameslloydnelson.com

Should update it with in the month; with a shoe design, and a wheel series I worked on and art directed that just came out

Portfolio

Old shit is old. Here's my portfolio

http://www.design-will.com/

-Will

Portfolio

My current portfolio site.

http://christopherhein.com

AXE

clean your balls

http://info.break.com/static/live/v1/pages/sponsors/axe-cyb/axe-cyb.html

converse

This is a pretty weird ad campaign that I saw for Converse. I haven't looked at every site on the page but basically they created a ton of different microsites all for Converse and all of them are seemingly completely random. They all have a similar feel that I guess the brand is trying to go for now, I've never really looked for any Converse stuff online before but it definitely seems likes its very different than anything I've seen in the past from them. The main page is http://www.thisistheindexpage.com/ and there are just a ton of thumbnail links to the other sites. I'm not really sure of the purpose of everything on there but I guess it could create a lot of buzz considering how weird some of them are. Some of them, like the Converse Spelling Bee asks for you to interact and go to different pages to look for words, while some others are just videos.

http://www.thisistheindexpage.com/

Ehhh.. I'm finally getting around to redoing my portfolio. Y'all gonna be the last set of eyes on this old thing...

http://chrisvilchez.com

I should be updating this.
Maybe a crash course on how to make an easy to maintain website?

http://taiyokitagawa.com

Amir Hadjihabib

My portfolio.

http://hadjihabib.com/

Thanks
Amir

be gentle

http://josieng.com

Currently only art direction in advertising, but in the process of getting my previous/present graphic design work up :)

Nike fullscreen video site

Good example of utilizing full-bleed Flash video & inventive NAV. -Jon

NSW Collection

What is your type.

I think this is a really interesting and interactive project done by Pentagram a firm thats done a lot of different projects for people like Pantone, they did the bags for Sak 5th Av, the Truvia packaging which won a couple awards last year. This project though is more about type and it's all about going through the options and picking options and from there they assign you a typeface, it's interesting different and kind out funny the questions asked, of course the demographic is a bit short but it's there and mostly just for designers and such, check it out.

Chris

http://www.pentagram.com/what-type-are-you/

Pepsi - Oneify

This campaign is great. It didn't run that long ago, so you may remember it. LA based artist and designer Geoff McFetridge made a simple, powerful and human ad campaign based on doodles of characters holding hands, or "oneifying". It's apropos the last decade's art and design movements. Doodles, hand-rendered text and simplicity are all fixtures of the current design trends from the humanist camp. It is designed well, consistent yet varied, non-intrusive but engaging. Best of all, it never says a damn word about that wretched black tar, Pepsi Cola.


Here is a funny aside related to the campaign. While looking for images, I found posts made by two people when Pepsi launched a new media campaign over TV spots:

"Really - do we need fake people looking like an iPod ad gone
retarded selling us one-calorie Pepsi? Maybe the 2nd grade set,
who in my day were into scratch-n-sniff stickers, is the target
audience here. Seriously, can anyone really believe this concept
got approval from anyone? - At least it's cheap..."


"That is some old farts sitting in a board room saying "we are hip and cool" We can prove it with one of them fancy new web sites on the innernet. Do it in flash with sound. The new generation is all about world peace, racial equality and tree hugging, so lets make them all different and holding hands in a circle (peace) and _literally_ hugging a tree. They probably gave millions to some marketing firm to come up with the idea."


These two don't realize it's just one artist having fun with a concept. Maybe they would have responded to special effects and nudity?


- Jason

Google Buzz

With micro-start ups like Twitter and Facebook growing to mega-platforms for social media, it's no surprise that Google has had this up their sleeves all along. Google buzz seems to be the perfect integration of all the tools Google has constructed. Consider Gmail the gateway drug in attracting the netizens to Google's brand, thus exposing them to further features such as YouTube, Reader, Docs, Flickr, and now Buzz. We're finally liberated from 140 characters or less to the freedom of the web, giving strength to the blogger, the follower, the reader, and ultimately making the internet that much more useful and shareable.

Thoughts about things and stuff

hey all
so after seeing the new pepsi ad which looked oddly familiar...it got me thinking about how different, cool or innovative projects/art that commercial art "adopts" and uses as a vehicle for communication-examples below. Anyways, do you guys have any other examples off the top of your head, how do you feel about this re purposing? is this the death of originality?





These examples are pretty awesome and totally addictive, but you have to check the links out-

TONE MATRIX

INFINITI STAR MATRIX BANNER

-Mike Dorsey

Super Bowl Ads

Maybe I missed the better ads this year but Intentionally tried to watch the Super Bowl ads, and did not find anything out of the ordinary or over the top like usual. I was somewhat disappointed and only remember seeing less then a handful of great ads. Thanks for letting me down Super Bowl Ad department :)

I phone Aug Apps

Amazing Augmented Reality iPhone Apps

While Lawnmower Man may have led us to believe the future was a virtual one, it seems that in fact augmented reality (the overlaying of digital data on the real world) is where we’re headed.

A buzz technology right now, augmented reality apps are quickly gaining momentum on the iPhone. So to add to the quick overview of six AR apps we brought you earlier, we sort the digital wheat from the pixellated chaff to bring you ten AR apps for the iPhone that vary from functional, to educational, to just plain fun.

Although the wisdom of getting drunk people to wave their iPhones around on today’s mean streets is questionable, if you drink responsibly, as this Stella Artois-backed app urges you to, this could be a handy tool. As with similar location-based AR apps, Le Bar (that’s French for bar, by the way) Guide will assist you in finding the nearest watering hole, give you ratings and then even point you to a taxi within stumbling distance. It’s accurate to 20 feet, which is a coincidence, as that’s about our level of accuracy after three pints of the French stuff.

5. AugMeasure

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Finally an iPhone app your dad can get excited about. Augmented reality measuring arrives with AugMeasure which lets you gauge short distances using on your iPhone’s camera. AugMeasure displays distances (up to 30 centimeters or 12 inches) on the screen overlaid onto the live image which will change as you move the phone. While the results might not be precise enough for that intricate woodworking project you’ve got going on in the basement, for those quick, “No, it’s definitely longer than 6 inches” moments, it’s a must.

8. Car Finder

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We’re sure you have no use for this one yourself, but if you know anyone who might have difficulty finding their way back to the car in those huge parking lots, then the Car Finder app is a good suggestion. Once the car’s location is set, the app creates a visible marker showing the car, its distance away and the direction in which to head. There are other non-AR apps which offer this kind of tool, but we think seeing it on a real-life display will make locating that pesky Pontiac a piece of cake.

Zune Adverts

As much as I hate the zune product itself, I love everything that supports this piece of crap. I really have sympathy towards the Zune knowing that Microsoft created some kind of sanctuary for urban artists to have a shot at commercializing their artwork. It may seem like a sellout to many other artists that haven't had their chance in the big leagues, but to me it means, food, shelter and happiness.

For the Ads themselves, they're nothing but art pieces. They don't say anything about the product or try to pitch you a sales. What they really want consumers to see is that you can personalize your zune to your own style, as opposed to their competitors where you're set to having one certain look, feel etc. I may agree to the general idea, but what I see coming from these advertisement is a certain demographic forming. A demographic catering strictly to young adults that are "hip" to musical standards. Which in my opinion is terrible marketing.

But I do love these ads. They totally cater to my taste.